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Questions You Might Have about Vinyl Wraps and Graphics

Car wrapping is now a popular form of advertising but it is a fact that many businesses are still sceptical about making the move. They have many questions regarding this new form of mobile marketing. Here are a few questions answered for your convenience. 

What is a car wrap?

A vehicle wrap is basically a thin vinyl film that sticks to a vehicle quite like a sticker. The film is flexible enough to conform to the shape of your vehicle. When done by a professional installer, a vehicle wrap creates the appearance of a high-quality custom paint job. The advantage here is that vinyl wraps are much less expensive as compared to custom paint jobs and are easier to remove. You do not have to worry about damaging your vehicle while removing the wrap.

Custom Printing

What is the difference between partial and full vehicle wraps?

One of the biggest advantages of vinyl wraps is that you can cover as little or as much as you want. You will be covering only one portion of your car using a partial wrap. It means your digitally printed graphic will sit on one side while the original paint of your vehicle will show in other areas. It implies that it is possible to use wraps to showcase something as simple as a phone number, logo, or a website to help people gain access to your business. You can also get creative here and use a wrap to create a perfect transition between the wrap and the original paint. Since the wrap is as shiny as the paint is, you can get as creative as you would like.

A full wrap, as implied by the name, is going to fully cover your vehicle. In fact, it covers your vehicle from bumper to bumper but it is seamless and no one would be able to tell where it starts and stops. As it looks perfectly natural, you can take the liberty to try different design ideas. You can even use 3D design patterns to grab the attention of your target audience. Because of this flexibility in design, people no longer use vehicle wraps only for business marketing but they are now using it for their personal vehicles as well.

Is it possible to see through the windows after you have your vinyl wrap applied?

Many people think that car wrapping is not a good idea because they would not be able to see through the windows after having it installed. That is not true because you can opt for perforated vinyl films that allow for good visibility through the windows of your truck, car or other types of vehicles. You can apply window perforations on your rear windows as well.

Is it possible to cover unpainted vehicle surfaces as well?

When working with a professional installer, it is possible to cover unpainted surfaces, such as fibreglass bumpers or plastic parts. However, it is a good idea to avoid covering these surfaces because vinyl adhesives do not work great on an unpainted surface. Still, a professional installer can do a satisfactory job here.


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As a mechanical engineer turned blogger, Charlie provides readers with a technical, yet accessible look into the world of automotive engineering and design. His insightful posts make complex car technologies understandable.